MINISTRY PROFILE

Background

The establishment of

Ministry of Domestic Trade and Consumer Affairs was established in October 27, 1990.

The goal of the establishment of the Ministry is to promote the development of domestic trade ethically and protect consumer interests.

The role and functions of the Ministry was expanded in 2009 to include the franchise sector and cooperatives.

Function ministry

ministry policies, strategies and review matters related to the development of domestic trade and consumer. Duties Ministry: Domestic Trade

    Determine and monitor the prices of essential goods;

    Licensing the sale and distribution of such items;

    Licensing the sale and distribution of petroleum products and petrochemicals;

    Coordinate policies, regulations and activities related to the safety of petroleum, petrochemical and gas;

Direct selling business license;

    Implementing regulation of weights and measures;

    Coordinating matter regarding corporations, companies and businesses related acts;

    Promote good corporate governance; and

    Administer and develop the system of intellectual property protection.

Consumerism

    Implement consumer education programs;

    Strengthen consumer awareness and consumer protection; and

    Encourage and assist the movement of consumerism.

Definition Logo Ministry of Domestic Trade and Consumer Affairs;

PHOTO

Shaped square with the policy it is blue color and have three symbols are: K, P (large) and P (small)

FOUR SQUARE

Symbolizing development

Blue

Represents domestic trading environment that promotes harmony symbol

White

Represents the Ministry and white because it reflects the Government Department that is clean, efficient and trustworthy

CAPS 'P'

P represents a large trade

CAPS 'P'

P minor represents users

Both the gold because represents a value

VISION & MISSION

In order to achieve developed nation status by 2020, Malaysia needs to create a vibrant domestic economy and the need for it to be supported by a strong user community. This is likely to be seen from three parties cooperation beyond all boundaries to the above, the Ministry has formulated the vision to ensure that the Ministry is directly between investors, traders and consumers. Ministry will be driving to domestic trade and as a champion of consumers. Vision Ministry Leaders in the development of domestic trade, cooperatives and consumerism. Missions Ministry

Provide a conducive business environment for the development of domestic trade;

Propel the country towards creating a community of users who are aware of their rights as consumers and consumer communities strong

Developing a competitive society, progressive and resilient; and
Fostering creativity and innovation through effective IPR regime.

Motto Ministry

of Commerce Healthy Consumer Blessings Ministry Core Values

Collaborate
Trust
Committed
Fair

Seven (7) Core Strategic Ministry

STRATEGIC THRUST 1

Enhance the contribution of Domestic Trade to Gross Domestic Product (GDP).

STRATEGIC THRUST 2

The culture of consumerism.

Strategic Thrust 3

Creating a conducive business environment.

STRATEGIC THRUST 4

Moving towards market liberalization.

STRATEGIC THRUST 5

Aiming for organizational excellence with an emphasis on human capital development, financial management and efficient administration.

STRATEGIC THRUST 6

Increase participation in the international arena.

STRATEGIC THRUST 7

Strong legal infrastructure and management of the Intellectual Property Rights regime effective.

PHOTO	Shaped square with the policy it is blue color and have three symbols are: K, P (large) and P (small)
FOUR SQUARE	Symbolizing development
Blue	Represents domestic trading environment that promotes harmony symbol
White	Represents the Ministry and white because it reflects the Government Department that is clean, efficient and trustworthy
CAPS 'P'	P represents a large trade
CAPS 'P'	P minor represents users
	Both the gold because represents a value